The Metro Radio Arena, Mill Volvo Tyne Theatre and Whitley Bayt Playhouse are three of the top entertainment venues in the North East. Following on from research on their social media channels and looking at their statistics they realised that 30% of their visitors were from mobile platforms.
To make each of the sites mutli platform, rather than create an App which would be suited to a certain phone, Way Fresh created a mobile site for each of the three venues. If a site visitor goes to any of the normal sites from their mobile device then they are automatically redirected to the mobile version which is perfectly designed and structured for the smaller screens.