Planning And Strategy

Web design and digital marketing can be used for multiple goals including, brand awareness or selling your product or service. With a competitive marketplace it's essential that your website stands out from the crowd and is perfectly set up to convert your visitors into customers. Your digital marketing plan must also be designed so you are targeting the right customers and giving them the information they need.


Initially starting with discovery meetings, our plan is to thoroughly understand your business, marketplace and what you are looking to achieve with your new website or digital marketing campaign.

We look at what features are currently performing and what areas needs improving and also do a thorough competitor analysis to ensure you will be challenging in the marketplace.

Website research
Website strategy


Based on our research we will look at market trends, best practices and of course throw our own ideas into the mix in order to create a solid strategy for your business.

For this plan we will create a digital road map to showcase all the steps in the process whether this is a website, back office platform or an integrated digital marketing campaign.


Following our research and planning we will fully present our strategy and costs in a proposal, detailing the goals for your website or digital marketing campaign.

The main focus of the strategy is to make your business a success, drive traffic and to convert your visitors into customers.

Website research and planning documents

Let's discuss how we can
help your business succeed

Tell us about your project and we will be in touch