Jennings Ford Direct

Tuesday, 6 January 2015

The current Jennings Ford Direct website was a whopping 4 years old which is elderly in web years (I think a human year is equivalent to 20 web years!) and so a redesign was on the cards to bring it bang up to date.

The main thing that had changed since the initial design was the huge swing in mobile visitors, which according to their statistics, was a whopping 70%, so the new website had to be perfect for both mobile and desktop visitors.

The new site has a responsive design meaning the site changes and adapts based on the screen size of the device the visitor is using to view the website on. Every page on the website was meticulously handcrafted to work perfectly for everyone.

Have a look at the gallery below to see the different designs for each of the pages. Click the image for a larger view.

Search listings

Car view

In addition to a funky, responsive design, the website was also integrated with their custom built (by us of course) car stock management system to allow their full stock to be searched.

Jennings were chuffed with the result and have even noticed a further increase in mobile visitors to the site. Awesome!

Visit the website at