The full marketing and branding approach

Friday, 5 May 2017

Way Fresh have had a long standing relationship with the estate agent Peter Heron in Sunderland now for many years and have been looking after their digital side of things and the Peter Heron estate agency website. They wanted to target online booking and at the same time we set out to take over their printed media for their monthly/seasonal sales offers.

The approach with this work was to drive visitors and potential sellers to book a valuation using the Peter heron website online booking tool. We had worked on a variety of SEO landing pages specifically targeted at getting users to do just that.

With the addition of the seasonal twenty percent offers that Peter Heron run from time to time, we helped to drive traffic towards the website utilising the homepage with a new top area with a large call to action button to “book a free valuation”. This gives Peter Heron estate agents a great way of getting online bookings.

There was also media required for the shop front and so Way Fresh designed stickers for the window display along with social media imagery. These are changed for each offer and have now been changed for a summer offer. Overall this shows the large diversity of pulling a website together with physical media and landing page campaigns to deliver a more overall service. Instead of just deploying a website Way Fresh are helping to deliver a full campaign so the estate agents website can work better for them and increase leads for valuations.

Why not contact Way Fresh today for your online needs, far from just delivering a website we can assist with the full range of media required to build a successful online business and driving traffic, from printed in store media such as stickers, promotional posters right through to website landing pages enabling focussed campaigns to get the most out of your website and unique online service.

Anything from local estate agent websites right through to local builders sites and photo booths, we cover it all!